Google Analytics will soon roll out a new feature will allow content developers to dig a lot deeper than simply calculating the number of website visits.

Google will soon report on how content is shared through social networking and feed aggregators.

The sharing of client content on Google+, Blogger and other social media properties will be captured in analytics reports, allowing site owners to better customize content and track performance.

While this is new for Google Analytics, there are a number of third-party, enterprise-level analytics companies offering software services that provide tracking and performance on social media aggregation and sharing.